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Buyer Techniques and Strategies
In an average real estate market, you are
likely to find that the buyer offering the most money will
get the deal. Lindee and I have found that in our In many
parts of the country, a real estate seller is likely to respond
best to the buyer that offers the most money. In our sizzling
and sometimes aggressive Puget Sound area market, buyers need
to go beyond money and tap into what motivates and interests
a seller.
A sellers needs or unique desires may weigh
more than the highest dollar offer. Some ideas for tapping
into the needs and desires of a seller include:
- Write personal statements to a seller.
Many homeowners love their homes and have a difficult time
selling. A buyer may significantly influence a seller by
making a connection through a personal letter attached to
the offer. You want the seller to know you will cherish
the home as much as they did. Also, Lindee and I will present
the offer directly to the seller and make an appeal on your
behalf. We have seen this technique succeed many times,
even when the dollar value is less than competing offers.
- Find out what is important to the seller.
How long do they need to remain in the home? Are they buying
another home at the same time? Perhaps they need to rent
the home from you for a short time after the sale. Maybe
the seller needs to close the deal quickly. Are the sellers
fans of the Mariners, Seahawks, Aquasox or Seattle Reign?
Attaching a couple of tickets to your offer could have a
very positive influence!
- Get an inspection prior to making an
offer. Sellers generally prefer to have a straightforward,
clean offer. Buyers with the fewest contingencies generally
have a better chance of getting the deal. So, if possible,
don't make an offer contingent on an inspection--get the
inspection done before making an offer. Inspections generally
cost between $250 and $400 in our area. If you don't want
to get the inspection before making an offer, minimize the
time needed for the inspection in your offer.
- Minimize Contingencies.
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